James McPherson is a Strategy and Innovation expert, with experience in Agile, Lean, and 4DX Business Process Improvement as well as Balanced Scorecard.
As a strategy consultant, James developed innovation and growth plans for a national science education company and was subsequently hired to implement these plans, starting the first new business unit at the company in over 25 years, as well as two major product lines. James used a balanced scorecard approach to map current company competencies to new market opportunities, created strategic road maps, and tactically applied Agile and 4DX methodologies to marketing and product development.
James has led three start-ups and recently has been advising start-ups on their growth metrics, helping them to go from Angel funding to Series A funding more quickly.
James earned an M.B.A. from Duke University with concentrations in Strategy and Decision Science, where he was an Alumni Fellow and an Executive Fellow. He earned his B.A. in Classics with honors from Johns Hopkins University where he was a Maryland Distinguished Scholar and a Maryalnd General Scholar. He also lettered in Varsity Soccer and Basketball.
James was awarded a Fulbright Scholarship to the Université de Lausanne where he researched Leadership and Institutional goals in Homer’s Iliad.